Product data feeds are the foundation of all digital marketing and sales channels - whether for product listings, marketing campaigns or Dynamic ads. Your feed is the basis of all your customer-facing assets, so has a huge say on how many conversions and sales you achieve from your online channels. So, it’s your job as an online store owner to ensure your feed is of the best possible quality We've produced a short checklist so you can ensure your data feed is of the highest quality:...
In the latest of our meet-the-team staff interviews, we talk to Senior Customer Success Manager Dan....
Black Friday and Cyber Monday have passed, meaning we are now in the midst of the Christmas and winter sales. To help out online store owners, we've pulled together a few statistics on what we might be able to expect from this year's Holiday spending period, as well as a few tips on how you can optimize your store and data feeds to ensure the best return on investment....
We take a look at the open source e-commerce platform Magento in this infographic. Find out the plus's and minuses and how the new plug-in can get you connected to WakeupData with the minimum of fuss. ...
More and more potential customers are becoming immune to the traditional online advertising techniques, so dynamic advertisements which leverage customer browsing data to make intelligent promotions makes sense more than ever. Whether you have heard of Facebook Dynamic ads before and considered implementing them, or if this is the first time you've come across them - this article aims to give a short overview of what dynamic ads are and how you can use them. ...
Data feeds are at the forefront of ecommerce - whether its through channels like Google, Facebook or PriceRunner, affiliate marketing or retargeting messages. WakeupData are experts at optimizing, updating and distributing our clients' data feeds to all the right channels. But where might we see data feeds being used in the future? We've outlined a few predictions for where we could well start seeing feeds over the next few years....
Many users of feed marketing tools want to manage their data feeds across multiple countries. This should be a straightforward and painless process, so we've produced this short guide to show just how simple it should be. ...
This new infographic looks at the online fashion platform Miinto. Find out how they enable fashion retailers from across Europe to connect with a huge audience and compete with big brands on the online stage. ...
You probably don't need telling that Google is the most popular search engine worldwide. But the often overlooked Bing is consistently second place in terms of online search volume year-on-year....
With the recent release of our Image Transformation feature, we thought we'd send a little update - showing just some of the kind of improvements the tool allows. ...
We take a look at Bing Shopping Ads and how you can get connected to WakeupData's platform with the minimum of fuss. ...
Friday 23rd is fast approaching so we've prepared this guide on how to fully optimize your Google product feed in preparation for Black Friday - and the following Cyber Monday....
It's no secret that Jeff Bezos's Amazon Web Services (AWS), is seeing growth at an amazing rate in recent years and is even more profitable than Amazon’s e-commerce operations (source). Yet what many are overlooking in Amazon's continual rise is their growth in advertising....
Comparison shopping engines (CSE's) give e-commerce sellers the ability to attract new customers, increase their sales, and go head-to-head against their competitors. We've compiled a list of the top price comparison websites which will help you to increase your online sales....
You may have heard the hype surrounding Apple's release of the iPhone XS Max, iPhone XS and iPhone XR earlier in September....
We've compared the Black Friday (and Cyber Monday) statistics from Denmark with those of their close neighbours Sweden in order to come up with this infographic. ...
We continue our behind-the-scenes series of interviews with WakeupData staff members - to give all our users, partners and readers a chance to see what we are like!...
If you run an online store, you're probably already well aware of the importance that social media plays in the e-commerce industry....
At WakeupData we pride ourselves on having transparency in everything we do. This blogpost is a quick update, as you may ...
You may have your product feeds ready to send to Google Shopping and start selling. But before you commit to it, what if there was a free tool which thoroughly analyzed your feed to make it as optimized and high-performing as possible? The Product Feed Analyzer helps you tackle poor data quality, which many companies have, but often aren’t aware of. To get started, simply visit www.productfeedanalyzer.com and paste the Url of your Google Shopping Feed into the box: ...
We take a look at online marketplace Wupti what they do and how you can get connected to WakeupData's platform with the minimum of fuss. ...
Getting started in the e-commerce industry can be difficult enough. So when it comes to managing your data and ensuring it is optimized and performing as well as it possibly can, we want to help you out....
Last year we published two blogposts (available here and here!) looking at how GrejFreak.dk were developing and expanding - and how WakeupData's feed management solutions were helping them achieve some of their goals. In this blogpost we've caught up with GrejFreak.dk again. This time we look back at the previous year and ahead to the future, as well as getting Kristian's thoughts on feed management, sales channels and the partnership with WakeupData....
