Better terms for online stores from new EU ecommerce Regulations

Coming into effect in June 2020, the EU have announced the adoption of a series of new regulations aimed at giving greater transparency, fairness and predictability to businesses using online platforms to sell their goods and services....

Product Update - Platform Log

Today, we’re happy to present you with the latest update in a long line of improvements to the WakeupData platform. These changes bring not only new visual changes but time-saving, simplifying alterations that are focused on saving our user's time....

Automotive Industry Digital Marketing Guide

When it comes to promoting your business for the automotive industry, there are a wide array of options available for driving traffic and building interest. What's more, it doesn't have to require a lot of time or budget....

WakeupData pleased to be supporting HiFi Klubben in expanding to new markets

We are proud to be working with Danish company HiFi Klubben to help with their ecommerce efforts in expanding to new European markets....

How to grow eCommerce sales using niche advertising channels

When it comes to digital marketing channels, many digital marketers focus on the most popular channels, such as Facebook, Instagram, and Google....

9 Tools for E-commerce Managers in 2020

The e-commerce business is all about keeping your eye on the changes, quick reactions, and continuous analytics....

Our Digital Transformation Rocket is now 5 and a new mission is underway!

It is important to recognize milestones in the growth of a company. The one we are celebrating this month at WakeupData is nothing less than a tale of effort, resilience, a fair amount of failure, grit and finally success. ...

Using Custom Labels for Google Shopping campaigns

You probably already know the ways that you can create product groups on Google Shopping. They allow online merchants to split their product listings based on factors like Category, product Type, ID, Condition or Brand. But sometimes those factors can be limiting. That's where Custom Labels come in....

Boosting Back-to-School sales by reaching those last minute shoppers

In the past few years, the Back-to-School season has consistently been the most lucrative sales period for eCommerce retailers globally in Q3, accounting for nearly 70% of all Q3 eCommerce revenue during this period (source). The build-up to this is the perfect time for you to plan and target your data feed marketing efforts: From looking at Google search data, we can see that customer queries related to back-to-school purchasing has already started by the 11th July - and the total spending reached 27.3 billion dollars in the US alone last year - with a 4% growth year on year!  This week we look at some last minute steps you can take to claim those summer shoppers....

Ecommerce channels - Which is the right choice for you?

Do you want to build your online marketing strategy by expanding to new eCommerce channels? BUT......

5 Proven Ways to Increase Traffic as a Direct To Consumer Brand

There was a time when starting up a direct to consumer brand - as opposed to going through traditional retailer and re-seller routes - was only ever a pipe dream. The control was in the hands of distributors and they could choose how and which products to sell to mass audiences....

Three (almost guaranteed to work) A/B tests every Online Store should run

The conversion funnel for many online stores can be pretty "leaky." ...

Denmark leads European ecommerce growth

According to the latest report on European ecommerce, the industry is expected to be worth 621 billion euros by the end of 2019....

Ecommerce Germany - Your guide to consumer statistics and channel recommendations

Germany is a developed ecommerce market which continues to grow consistently each year. Consumers are tech savvy and love shopping online, making it a great country for eCommerce businesses to sell to....

How to set up Product Review Feeds for Google Shopping

Google Product Review Feeds allow you to send a feed to Google with details of all of your customer reviews. These can then be used as a means of enhancing your product listings ads....