About the WakeupData Blog

Our blog is dedicated to helping brands and retailers improve their ecommerce performance, automate their business processes, and grow internationally. 

January saw the release of "Popular Products" from Google Search, a feature designed to make it easier to browse products from different stores and brands. We're taking a look at …

Read Story

by Ben Culpin, on February 10, 2020 | Product Feed Optimization

What is the biggest drain on time (and budget!) for digital marketers and ecommerce managers? For the majority, the manual task of managing data in spreadsheets is going to being …

Read Story

by Ben Culpin, on February 5, 2020 | Platform Updates

February has seen the launch of a range of product updates. In keeping with our goals for 2020, these are focused on empowering our platform users, by giving them the …

Read Story

by Guest Author, on February 3, 2020 | Facebook Ads

If you want to make a notable difference to reaching your Conversion and ROI goals through your digital marketing efforts in 2020, you should know that Facebook continues to be …

Read Story

by Guest Author, on January 27, 2020 | News | Google Ads

Google has announced that in the next 2 years it will be moving away from the 3rd party cookie. This might not have come as such a surprise to all, …

Read Story

Digital Marketing Agency Kvantum use WakeupData's feed management platform as a means of adding value to their clients feeds. In this case we take a look at how they were …

Read Story

by Admin, on January 17, 2020 | Partnership | Ecommerce Strategies

We are very pleased to announce a new collaboration with price and product comparison service Prisjakt. Optimizing and Automating With a desire for automation in their feed marketing, and the …

Read Story

by Guest Author, on January 15, 2020 | Ecommerce Strategies

KPIs are performance measures used to track the growth process, general performance and effectiveness of your site. It lets you know how well the personnel that make up the organisation …

Read Story

by Ben Culpin, on January 2, 2020 | tips & tricks

We're asking why feed marketing tools are needed and how users are able to save money by reducing ROI and significantly boosting revenue. You may have searched for feed management …

Read Story

by Guest Author, on December 18, 2019 | Ecommerce Strategies

Each year, new online trends are helping to redefine ecommerce. In 2020, online sales are expected to generate a projected revenue of $4 trillion (image below). But what does this …

Read Story

by Ben Culpin, on December 17, 2019 | Google Ads

Showcase Shopping Ads are a type of Shopping ad which allows sellers to add information about several related products. These ads are more likely to show when people search for …

Read Story

by Ben Culpin, on December 9, 2019 |

When you are using Facebook Ads, there is one factor which is crucial to get right from the start: The Facebook Pixel. When helping clients to effectively optimize and manage …

Read Story