Selling electronics online? Data feed management will help you sell more

Since the beginning of the 21st century, the revenue of consumer electronics has risen year-on-year. Revenue for this year is expected to reach US $337,754 million, rising to $454 492 by the end of 2023 (Statista). If you're selling electronic devices, bundles or accessories online, you're already part of this rising trend. Yet have you considered the use of a feed management tool in helping you to manage your multi-channel strategy?...

Using Facebook Custom labels for you Dynamic Ads

Facebook Dynamic ads let online businesses re-target people who have browsed or already purchased from their store. To summarize the concept, you upload a selected product catalog to Facebook, then build target audiences and filter your products to the most relevant consumers you want to reach....

Your guide to Facebook ad optimization

In this article we want to outline how you can get optimized results from your Facebook product catalog. So instead of just displaying your products, you are making sure they are performing well and driving sales effectively. The key to success here is ensuring you have a complete and detailed feed, making sure you’ve included all the information you customer might want....

Optimizing Images for Facebook Ads [Client Case]

You may have already heard about the Image Transformation tool from WakeupData - if it all sounds new to you, check out our article here which explains the features it offers....

Dynamic ads - Part 2 - How to target Facebook Ads

In our previous blogpost in the Facebook Dynamic Ads series, we looked at what Dynamic Ads are, and how you can connect your product feed to Facebook to begin setting them up....

Annual review - a look back at 2018

It's been a whirlwind year for e-commerce globally, but especially in the Nordics - and 2019 looks like it's going to be no different....

Checklist for a high quality data feed - what do you need?

 Product data feeds are the foundation of all digital marketing and sales channels - whether for product listings, marketing campaigns or Dynamic ads. ...

Facebook Dynamic Ads - your guide to getting started.

More and more potential customers are becoming immune to the traditional online advertising techniques, so dynamic advertisements which leverage customer browsing data to make intelligent promotions makes sense more than ever.  Whether you have heard of Facebook Dynamic ads before and considered implementing them, or if this is the first time you've come across them - this article aims to give a short overview of what dynamic ads are and how you can use them. ...