Facebook Dynamic Ads - your guide to getting started.

More and more potential customers are becoming immune to the traditional online advertising techniques, so dynamic advertisements which leverage customer browsing data to make intelligent promotions makes sense more than ever.  Whether you have heard of Facebook Dynamic ads before and considered implementing them, or if this is the first time you've come across them - this article aims to give a short overview of what dynamic ads are and how you can use them. ...

Why should you choose to use Bing Ads?

You probably don't need telling that Google is the most popular search engine worldwide. But the often overlooked Bing is consistently second place in terms of online search volume year-on-year....

Transform product images for your ads with WakeupData

With the recent release of our Image Transformation feature, we thought we'd send a little update - showing just some of the kind of improvements the tool allows. ...

How to optimize your Google Shopping product feeds for Black Friday

Friday 23rd is fast approaching so we've prepared this guide on how to fully optimize your Google product feed in preparation for Black Friday - and the following Cyber Monday....

The rise of Amazon advertising

It's no secret that Jeff Bezos's Amazon Web Services (AWS), is seeing growth at an amazing rate in recent years and is even more profitable than Amazon’s e-commerce operations (source). Yet what many are overlooking in Amazon's continual rise is their growth in advertising....

The 7 best price comparison websites you can use to increase your online sales

Comparison shopping engines (CSE's) give e-commerce sellers the ability to attract new customers, increase their sales, and go head-to-head against their competitors. We've compiled a list of the top price comparison websites which will help you to increase your online sales....

Black Friday infographic - Denmark vs Sweden

We've compared the Black Friday (and Cyber Monday) statistics from Denmark with those of their close neighbours Sweden in order to come up with this infographic. ...

5 reasons WakeupData will make a difference for your clients.

In this blogpost we don't want to just tell you about all the features of our services. We want to outline why selecting WakeupData as a data feed management tool which actually make visible, significant differences for you clients....

Winning the Amazon Buy Box - What, where and how?

The countdown for the arrival of Amazon in Scandinavia is drawing ever closer - so it makes sense to get to grips with how specific Amazon-seller advantages work. We're looking at how the Buy Box works, and how you can master it to give your products the biggest advantage when selling on Amazon....

Dynamic Ads on Instagram - Your Complete Guide [2019 Update]

We're pretty sure you've heard of Instagram - and you have probably heard of the wide range of possibilities available to digital marketers wanting to advertise their products? ...

How to sell on Facebook - setting up your product catalog and uploading your feed

Setting up a product catalog for Facebook can be a quick and straightforward process and implementing ads can give a huge boost to your online store's overall sales if the data is optimized and well-managed. In this blogpost we take a look at the steps you need to take to launch  your catalog for Facebook and how you can get connected and start selling. ...

WakeupData - Data feed tool comparison

What should you look for in a data feed management tool? How do you decide what will give you the best price and value for money? We take a look at what factors to consider when selecting a tool, and how WakeupData squares off against our leading competitors. ...

WakeupData launches as a Google CSS partner: Your questions answered.

You can save up to 20% (even as much as 30%) on your Google Shopping Ads-spend right now....

Why do you need a feed marketing tool?

In the first blogpost in this series we asked just what on earth data feed marketing actually is (below). Now we know what it is, we're asking why feed marketing tools are needed and how we our clients to save money and improve their online sales. ...

Selling on Instagram (infographic)

 In this infographic we outline the different methods of selling your products on Instagram, how you can get the best results and how you can get started with an optimised feed through WakeupData....

Netherlands e-commerce - Your guide to consumer statistics and channel recommendations

The Netherlands has a population of 17 million, with over 96% (16.4 million) of these regularly using the internet (source). This means the Netherlands is a well-established hub for internet shoppers - with online spending predicted to reach nearly $25 billion for 2018. ...

Guest blog from Clearhaus | How weather is affecting online sales in Denmark.

Neha Mirchandani from Clearhaus shares her insights into the impact of the recent hot weather on online sales. As in the rest of Europe, this year's summer has been incredibly warm and sunny in Denmark. The Danes have rushed to the beaches, meaning less time is being spent in front of a screen - and this has affected online sales....

Black Friday in numbers - stats and figures

It may seem like there is still plenty of time to prepare for the Black Friday sales but they are closer than you think! That's why we've produced this short guide on what we learnt last year and the key stats to give you a head-start on what to expect from Black Friday 2018 as well as our special offer....

Improve Amazon titles and descriptions

This second part of our guide to boosting your Amazon rankings looks at how you can alter you product descriptions and categories to get significant advantages - and, perhaps most importantly, how this differs from Google Shopping....

E-commerce guide to the UK - consumer statistics and channel recommendations

The UK has a population of 63.7 million, with over 85% (59 million shoppers) of these regularly using the internet (source), making it a well-established hub for internet shoppers. ...

Use Case: Creating ads for the travel industry

This is the first in a series on how to create and optimize ads for various industries and cases. ...

Split testing for ecommerce - improve your sales and decrease CPC.

In our latest update we are very pleased to announce the possibility of split-testing (A/B testing) for all WakeupData users....

Use case: Creating ads for the clothing industry

We continue our problem solving series, this time looking at how to create and optimize ads for the clothing industry. In this short article, WakeupData CEO Dennis Cassøe looks at common problems which we've solved multiple times for clothing companies and how they give great value to clients' marketing efforts....

The Top 5 Expressions to easily optimize product feed data.

We take a look at the top 5 expressions which are most often carried out on the WakeupData platform - and how they can optimize your product feeds. This post (and accompanying videos) will outline: Why the expressions add value to your product feeds How you can easily use our Expression Engine to set these up for yourself...